6.26.2009

Hit and Miss Advertising by Palm


I was thinking for a while about how to post this, and then the iPhone Blog did such a good job of it, I didn't want to change it. [the iPhone Blog]

Sprint and the Palm Pre just decided to bring it to Apple’s iPhone via a perfectly nifty, if factually inaccurate(1), little ad-esque banner posted on Facebook. PreCentral.net already pipped us to the relevant quote post, citing McNamee’s infamous CEOh-snap moment from the past:

You know the beautiful thing: June 29, 2009, is the two- year anniversary of the first shipment of the iPhone, [...] Not one of those people will still be using an iPhone a month later.

The relative thriftiness of constraining their marketing budget to a Facebook fan-base aside, does it really behoove Palm to remind iPhone 2G owners that their contracts are up, right after 1,000,000 people jumped on the iPhone 3GS last weekend alone?

How does that compare to Palm Pre numbers to date?

(utter silence)

That’s what we thought…

  1. The iPhone multitasks iPod, Mail, Phone, Safari iTunes, and App Store, phenomenally well — the iPhone 3GS more snappily than the arguably laggy Palm Pre. Apple simply chooses not to allow 3rd party multitasking at this point, something that admittedly chaffs, but is still a far cry from what’s insinuated in the “ad”.

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